My first impression on your site
(and mind you, some of this is the web designer in me speaking, lol so take my pickiness with a grain of salt)is that:
The green is REALLY bright on my monitor-- I would do something more like
The combination of the green and the clarge colorful buttons is a bit overwhelming.
There are too many categories in some ways, and not enough in others. I would get rid of the postcard link, move the returns policy link down into the category of links below(with contact us, etc). I believe there is a way to make your shopping cart floating with wahmall-- i would do that
I would change custon to diapers and maybe even hyphenate it with aio's. Instead of having fabric below it, i would have covers below it, and then fabric below that.
Having to click on the extra category in fabrics is annoying as heck. You want to minimize the number of clicks someone is going to have to get through to navigate your site. Unless someone wants one of your dipes really badly, they are not going to want to go through a lot of screens to order. Since you really dont have that many fabrics, I would consider consolidating them on one page, and noting below them what type of fabric they are-- that way someone can tell in a glance if they like any of your fabrics or not, instead of having to go through 10 pages of fabric (well 5 categories, plus the extra click you have to get through to get to the fabric page, so really 10 clicks). Also, you don't have the name of the fabric below each pic, so it makes it harder when you are trying to figure out what to order.
Loading time--- someone complained abt loading time, and you said you couldnt fix that, but you can-- your graphics are very simple, you can save them as a smaller file, and speed up the time they upload.
I think you have already gotten some great advice on how to improve your pics
More pics, pics of differnt closures, pics of the inners, etc-- all of those would be helpful. I dopn't think the pictures you have are terrible-- on some of the fabric it would be helpful for them to be a bit brighter and clearer. Outside is a great place for pics-- it can make the pictures from even a crappy camera look brighter and crisper.
Ok, gotta go get ready for a LLL meeting-- lmk if i can help
Good luck with your biz, and really if you like doing it, don't give it up. You can push it to the next level by advertizing more, if that is what you want to happen. Trade banners with other WAHM's, register at
www.dmoz.org, find sites that allow free links-- there are lots of directories for mom and baby products that do. May I also warn you that if you DO decide to start pushing your shop, be prepared for the orders, and be sure that you are ready to take on a greater volume of business. I find that often when WAHM's start to get really popular, they realize how much time it is taking away from their family, and the tradeoff isn't worth it to them, so make sure you are ready for that commitment
Most of all-- good luck and many blessings!
heather
heather